Why LinkedIn?
LinkedIn has 1.3Billion members: 63M decision makers and 100M C-level executives.
Members on LinkedIn have 2x the buying power of the average online audience.
90% of decision-makers and C-suite executives say they're more receptive to outreach from companies that consistently share high-quality thought leadership. (Edelman–LinkedIn)
As AI automates parts of our activities, work is organized more around outcomes and projects and less around fixed roles.
In a project-based world, you want to choose and be chosen. Your reputation and visibility are your pipeline. Opportunities go to the people others know, trust and remember, which is why a LinkedIn presence matters more than ever.
“The number of LinkedIn members adding "Founder" to their profiles grew 60% in one year, and has risen almost 3X since 2022.
The way we work is changing…
Let´s work together!
Individual
One-time shot
Your one-shot LinkedIn setup: a thoughtful questionnaire, a conversation about your experience and goals, you get a tailored profile and content plan. We shape your story together, set you up with a plan that allows you to be consistent and keeps your voice at the center.
Conference
"Be Seen, Be Trusted: Executive Visibility in the AI Era"
“The Mindset to Thrive in the Future of Work”
“Linkedin for Entrepreneurs”
A dynamic mix of context, stories and practical tips. Attendees leave with clarity, energy and a concrete plan to show up to reach their goals.
Teams
Workshop
Help your team show up on LinkedIn with clarity and confidence. A practical workshop to optimize profiles, uncover their pillars so they come out with a content plan and the context needed to be consistent and effective.
Companies with a strong employer brand see up to 50% lower cost per hire and 28% lower turnover.
15 min video call to explore if we are a fit
Plan payment
Questionnaire + context
Video call: Interview
Proposal (pillars + content 1 week/3 posts)
Video call: Review and refine
Plan (content 1 month/12 posts) and set up for consistency
A Simple Process so you can be consistent
Professional background
I have worked in sales, partnerships and creator relationships at Nas, LinkedIn, Acast, Sonoro Media and Cinépolis. I've never been defined by titles or roles; I adapt to whatever the project needs. What defines me is determination, and the thread through everything I do is connecting people and ideas to move projects forward.
Basketball paid for my education, it taught me discipline, self-confidence, resilience and teamwork. I played competitively for 20 years: for Mexico's National Basketball Team and won 3 professional championships with Mieleras de Guanajuato.
I studied International Business at the University at Buffalo (SUNY), and later earned a master's in business from EGADE Business School campus Monterrey.
Self-expression, storytelling and community connect everything I do: helping inspiring executives with their LinkedIn presence, facilitating workshops for kids with This Is My Story, sharing basketball love stories beyond the court through The Assist, and co-producing experiences that bring us back to our humanity, our curiosity, creativity, and our body.